Billionaire Boys Club Celebrates the Roots of the Brand for Its Spring'23 Collection

Billionaire Boys Club is dropping its Spring 2023 collection later this week.

Focusing on giving the classic astronaut logo along with the titular staple branding, the collection refreshes the long-time label and silhouettes with new fabrications and techniques. This time around, the collection highlights the brand’s history and roots, from Tokyo to New York, to deliver hero pieces from the classic 1950s motorcycle-inspired nylon jacket with removable pins and patches t0 a denim pant piece embellished with the iconography from past BBC collections and a jacquard knit half-zip top with an updated take on an archived BBC ZIG-ZAG pattern.

The second delivery of the season will be released later this season, accompanied by the first Heart & Mind series episode of the year. The episode will feature an intimate behind-the-scenes profile video on the AWGE creative, Bladi, as he invites viewers into his world. This collection also marks the first to be released to celebrate BBC’s 20th anniversary.

In other fashion news, Kiko Kostadinov FW23 dismantles traditional tailoring with vibrancy.
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