Almost two years ago, NRG, a global insights and strategy firm, set out to discover America’s favorite movie and TV franchises.
The firm conducted over 350,000 interviews about 700 different movie and television franchises to determine which is the most beloved by Americans.
“Consumers are ready for entertainment franchises to lean into important cultural conversations and create a new reality — one in which optimism, diversity and curiosity unite rather than divide us,” Jon Penn, CEO of NRG, said to Variety in a statement about the top 20 list.
The top choice – America’s most beloved franchise – is actually on the newer side, and might surprise you to see!
Click through the slideshow to see the 20 most popular movie and TV franchises as discovered by this survey…
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